Photo by Annie Shapero
According to Starbuck’s Chairman Howard Shultz, he was greatly inspired by the good times and camaraderie of Italian cafés. Today, the company tries to emulate that ambiance. Too bad it doesn’t emulate the prices, as well!
In Italy, cafés charge far less for coffee and related coffee drinks (free of whipped, caramelized toppings, natch) than Starbucks, where a simple latte can cost $3. However, we have noticed that Italian cafés do bump up their prices on lattes around tourist hubs, so beware.
One tip: A caffé marrocchino costs the same as an espresso (from 65 cents to €1). The delightful drink comes in the same little cup, and is topped with hot, frothy milk and a dash of cocoa powder! Simply delightful.