London: 3 bakeries with delicious brownies, cupcakes and other sweet treats


Choose a big one, a small one, or several at Lola's Cupcakes. Photo: Yukino Miyazawa
Choose a big one, a small one, or several at Lola's Cupcakes. Photo: Yukino Miyazawa

By Nina Derham in London—

If you are going to let loose your indulgent side in London then there’s no better time than Easter. Whether or not you’ve spent the last 12 weeks on a chocolate ban (like your author here has), London’s cake shops and patisseries are at their most tempting around this time of year.

No matter the season, here’s my pick of the best places to indulge your sweet tooth:

Konditer and Cook
Various locations around London

Few places will get your mouth watering as much as Konditer and Cook. This small-scale London chain is like Willy Wonka’s playground and you have to be very strong willed not to go in and sample everything! Take your pick from the amazingly chocolatey offerings at the brownie bar or the individual lemon flavored “magic cakes.” Or you could opt for any number of cakes, from traditional Victoria sponge, to the amazing banoffee pie. Alternatively, go for a traditional Easter hot cross bun or one of the quirky Easter guinea pigs made of china and filled with a chocolate egg.

Afternoon tea at Fortnum & Mason. Photo: Rosie Tulips

The best thing about it is that prices start from just £2, so Cheapos can afford to indulge whenever they like. Bakeries are located in Waterloo, Borough Market, the South Bank, the Gherkin and Chancery Lane. You can also grab a seat at the cafe on Shaftesbury Avenue (attached to the Curzon Cinema in Soho).

Lola’s Cupcakes
Various locations around London

Cupcakes seem to have well and truly taken up prime residence in London when it comes to sugary snacks and Lola’s Cupcakes has strategically positioned itself in some of London’s biggest shopping outlets, making it an irresistible choice for weary shopaholics looking for a sweet pick-me-up. And from just £2.50 per cupcake (or £1.25 for a tiny one), it’s hard to refuse sampling these pretty and perfectly formed little cakes.

Lola’s concessions can be found in the flagship Topshop store on Oxford Street and in the well-heeled food halls of Selfridges and Harrods. Alternatively, head to Lola’s Kitchen in Lansdowne Row, Mayfair.

Fortnum & Mason

181 Piccadilly

Just like Harrods, Fortnum & Mason is one of those places that most visitors to London feel they should visit at some point during their stay. I shan’t lie to you–the sweet treats are by no means cheap, but there is something undeniable special about the way this prestigious shop revels in being so quintessentially English. It’s worth keeping aside a bit of cash for an impressive souvenir from the 300-year old store on Piccadilly.

If you really want to go for the full experience then splurge at the “Diamond Jubilee Tea Salon,” which was opened in March 2012 by none other than Her Majesty the Queen. An afternoon tea complete with finger sandwiches, cakes, scones and jam costs £38 per person. Alternatively, a cake with tea costs £10 and you still get the opportunity to rub shoulders with London’s high society.

About the author

Nina Derham

About the author: Nina is a freelance travel writer who will leave no stone unturned in her quest to discover the very best on offer in a destination. She recently relocated to London after spending over four years in Madrid and is currently enjoying rediscovering her home town.

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