Matin Plus: A New Daily Paper for Paris
On Tuesday morning, a new freebie daily paper appeared on the streets of Paris and throughout France. “Matin Plus” debuted with a mission to be “informative and neutral,” and free.
The new 28 page daily joins an increasingly crowded rack of free morning papers, including “20 Minutes” and “Metro.” “Matin Plus” is partially owned by “Le Monde,” whose editorial staff will contribute four to five pages to the free paper every morning.
Meanwhile, the union of newsstand owners is urging a boycott against “Le Monde” for introducing the free paper.
A delegate of the union stated in an interview on French TV channel TF1, “If tomorrow, there are only free newspapers on the sidewalks of Paris, what will people buy?”
Let them buy cake?